Are you confusing your customers with inconsistent messaging?

Content marketing is the topmost technique being used in B2B marketing today and is predicted to increase its share in the marketing budgets of companies globally in 2015. How effectively are you planning your content marketing? How consistent have you been through out all your campaigns? How essential is the message development process for content marketing?
The mantra is to keep the content effective and reach the right audience effectively! !
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About the Author

Founded in 2008, CMO Axis is a global pioneer in Sales and Marketing Process Outsourcing with a vision to deliver transformational business and operational advantages to global organizations and marketing teams through a combination of strategic advisory, shared services delivery and business-results focused outsourcing.

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