Outsourced demand generation desk
Who we are engaged with:
The client, a leading player in timeshare vacation ownership, wanted a partner who could run a strong demand generation program targeted at getting qualified leads through ground promotions, telecalling and email led activities.
- A dedicated demand generation desk with strong campaign management capabilities.
- A mix of online/ offline and telecalling initiatives.
- Database acquisition, qualification , warming the customer and channeling leads to company’s field sales team.
- Circles managed by CMO Axis are among the top 3 circles in terms of performance nationwide.