A digital marketing strategy is an important part of the overall marketing strategy of a business. This is true whether or not a company is doing business online. It is also true for a small, medium or large size company but especially true for a small company. Small business marketing for a local company can include many offline local advertising methods but needs to include a healthy portion of digital marketing strategies to be successful and maximize sales in today's economy.
A recent survey pointed out that about 55% of businesses plans will witness a surge in the digital marketing spends this year, and it is important to visualize its role in the development of the small and medium enterprises (SMEs): a key economic driver of any nation.read more